
The NPD Group
Business Services
Company overview
The NPD Group is a leading provider of market research and data analytics solutions to a wide range of industries in the United States. Founded in 1967, the company offers consumer and retail market research, sales tracking, and consumer behavior analysis to help its clients make informed business decisions. The NPD Group has deep expertise in sectors such as food and beverage, apparel, technology, beauty, and home improvement, among others. It caters to businesses of all sizes, from small companies to Fortune 500 corporations, and has a global presence with offices in over 20 countries. With a team of seasoned industry experts, cutting-edge technology, and a vast database of consumer insights, The NPD Group has established itself as a trusted partner to businesses seeking to navigate an ever-evolving marketplace.
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Email formats
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Technology stack
The NPD Group uses RSS to enhance their digital capabilities and improve operational efficiency.
The NPD Group uses Open Graph to enhance their digital capabilities and improve operational efficiency.
The NPD Group uses HTTP/3 to enhance their digital capabilities and improve operational efficiency.
The NPD Group uses Microsoft Clarity to enhance their digital capabilities and improve operational efficiency.
The NPD Group uses Facebook Pixel to track website visitor actions and collect conversion data, facilitating precise audience targeting, retargeting campaigns, and accurate measurement of advertising performance for improved ROI.
The NPD Group uses HSTS to enhance their digital capabilities and improve operational efficiency.
The NPD Group uses Google Cloud CDN to enhance their digital capabilities and improve operational efficiency.
The NPD Group uses Salesloft to enhance their digital capabilities and improve operational efficiency.
The NPD Group uses DoubleClick Floodlight to enhance their digital capabilities and improve operational efficiency.
The NPD Group uses Google Tag Manager to efficiently deploy and manage website tracking tags, marketing pixels, and analytics scripts without direct code modifications, centralizing data collection and accelerating marketing and analytics initiatives.
The NPD Group uses Lodash to enhance their digital capabilities and improve operational efficiency.
The NPD Group uses Priority Hints to enhance their digital capabilities and improve operational efficiency.
The NPD Group uses React to enhance their digital capabilities and improve operational efficiency.
The NPD Group uses Google Cloud to enhance their digital capabilities and improve operational efficiency.
The NPD Group uses Sentry to proactively monitor, identify, and resolve software errors and performance issues in real-time, ensuring application stability and an improved user experience.
The NPD Group uses Wix to create and manage professional websites and online stores using an intuitive drag-and-drop builder, simplifying the process of establishing a robust online presence without coding.