Assistant Manager

clirnet· User Engagement & Retention
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📍 Kolkata, WB, IndiaFULL TIME💰 INR 500K–600K

About this role

Assistant Manager – User Engagement

Location: Kolkata (Work from Office) | Type: Full-time, Permanent Reports to: VP/AVP, User Engagement

About the Role

We're looking for a data-driven engagement specialist to own how users discover, adopt, and stay active on our digital products. Working closely with our Platform team, you'll shape the strategies that turn first-time visitors into loyal, engaged users across our mobile apps and websites.

If you're someone who gets excited by retention curves, push notification open rates, and the puzzle of why users drop off at step three — we'd love to talk.

What You'll Do

Build and execute end-to-end user engagement strategies that move the needle on activation, retention, and revenue. Specifically, you'll:

  • Own the full user lifecycle — onboarding, activation, retention, and win-back — through in-app messaging, push, email, and other channels
  • Design and run push notification campaigns that users actually want to open
  • Dig into behavioural data (DAU/MAU, session length, retention cohorts, funnel drop-offs) to find what's working, what isn't, and what to try next
  • Run continuous A/B tests on messaging, UI/UX, and user flows to compound small wins into big ones
  • Partner with content, design, and engineering to ship experiences that match what users actually want
  • Collaborate with monetisation and growth specialists on promotions, in-app activity, and ad strategies that drive revenue without hurting experience
  • Keep a pulse on what's happening in the broader app, CRM, and healthcare/therapy space — and bring fresh ideas back to the team
What We're Looking For Must-haves:

  • 3+ years in marketing, growth, CRM, or user engagement roles
  • Hands-on experience with app engagement, lifecycle marketing, or CRM
  • Strong analytical chops — you can pull insights from a dashboard and translate them into an experiment plan. Comfort with Looker or similar BI tools
  • Working knowledge of CRM and engagement platforms (Zoho, Firebase, HubSpot, MoEngage, CleverTap, or similar)
  • A track record of running A/B tests and acting on the results
  • Clear communication and the ability to work with product, design, and engineering without friction
Nice-to-haves:

  • Experience with B2C digital products, especially subscription-based or hobby/lifestyle categories
  • Background in healthcare, wellness, or therapy products
  • Familiarity with SQL or comfort querying data independently
Why this role

You'll have real ownership over engagement outcomes, work directly with senior leadership, and see your experiments ship to users quickly. This is a hands-on role for someone who wants to build, measure, and iterate — not just manage from a distance.

Frequently Asked Questions

What is the salary for the Assistant Manager role at clirnet?
The listed salary for this Assistant Manager position at clirnet is INR 500K–600K. This is an FULL TIME role.
Where is the Assistant Manager position at clirnet located?
This Assistant Manager role at clirnet is based in Kolkata, WB, India. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Assistant Manager role at clirnet full-time or part-time?
This is listed as a FULL TIME position. It is posted as a Assistant Manager role in the User Engagement & Retention department at clirnet.
Which team or department does the Assistant Manager at clirnet belong to?
This Assistant Manager position is part of the User Engagement & Retention department at clirnet. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Assistant Manager position at clirnet?
Click the "Apply Now" button on this page. You will be redirected to clirnet's official application portal hosted on keka where you can submit your application directly.
When was the Assistant Manager job at clirnet posted?
This Assistant Manager position at clirnet was posted on Jun 6, 2026. Apply as soon as possible — early applications are often reviewed first.
Assistant Manager
clirnet · 💰 INR 500K–600K
Apply for this role ↗

You'll be redirected to clirnet's official application page on keka.