Business Development Executive

Role Objective

Roles & Responsibilities

• Connect with prospective learners through calls, WhatsApp, email, and other relevant communication channels.
• Understand the learner’s academic background, career goals, professional requirements, and learning objectives to identify suitable programs.
• Provide accurate and effective counselling on UniAthena’s Academic Programs, including program structure, eligibility, duration, fees, and other relevant details.
• Manage assigned leads through the complete admissions cycle, from initial enquiry to successful enrollment.
• Follow up consistently with prospective learners and ensure timely movement of leads through the admissions funnel.
• Identify learner concerns and effectively address objections related to fees, eligibility, program relevance, career outcomes, competition, and other admission-related factors.
• Use strong persuasion, negotiation, and closing skills to convert qualified prospects into confirmed enrollments.
• Maintain an active and well-managed pipeline of prospective learners and prioritise leads based on their conversion potential.
• Accurately update lead status, interactions, follow-ups, and enrollment details in the CRM.
• Achieve assigned daily, weekly, and monthly enrollment and revenue targets.
• Monitor individual conversion performance and identify areas for improvement in lead handling, follow-up, and closure.
• Coordinate with Academic, Marketing, Finance, and other internal teams to ensure a smooth and timely admission process.
• Maintain professional communication with prospective learners and ensure a positive experience throughout the admissions journey.
• Adhere to defined admissions processes, communication standards, and business guidelines.

Skills & Qualifications Required

• Bachelor’s degree or equivalent qualification.
• 1–3 years of experience in business development, inside sales, admissions, education counselling, or a similar target-driven role.
• Experience in EdTech, higher education, professional education, or training services will be preferred.
• Strong verbal and written communication skills with the ability to communicate effectively with diverse learner profiles.
• Strong persuasion, negotiation, objection handling, and closing abilities.
• Ability to understand learner requirements and provide appropriate program recommendations.
• Strong follow-up, lead management, and relationship-building skills.
• Ability to work with sales targets, conversion metrics, and revenue goals.
• Proactive approach with a strong sense of ownership and accountability for assigned leads and targets.
• Good time management and ability to manage multiple prospects and follow-ups simultaneously.
• Comfortable working in a fast-paced, target-driven environment.
• Working knowledge of CRM systems and basic MS Office/Google Workspace.
• Freshers can also apply*