Business Development Executive

Overview

If you are a driven sales champion with the desire to help others thrive, passionate about expanding distribution through well-planned and executed marketing and sales strategies and enjoy spending time with professional automotive, fabrication, and industrial trades professionals ... please consider joining our team in this newly created position!  In this Vietnam based role you will be reporting to WD-40 Company Malaysia Regional Office and partnering with a local team member and Vietnam distributor to help solve technical problems of at work users with WD-40® Multi-Use Product and our best-in-class product range that is formulated for getting the job done right. 

Responsibilities

This role is responsible for providing direction and coaching to the marketing distributor (MD) in the identification and attainment of new business development opportunities, new product introduction, development of Channel Plans, key account management, periodic business review, development of MD sales teams, and evaluation and development of 12-month sales and marketing strategies/plans to achieve assigned goals in the Vietnam industrial, automotive and hardware channels.  In this role your primary responsibility will be to drive revenue and EBITDA growth in collaboration with our marketing distributors (MDs) by strategically allocating resources to expand product/SKU/NPD distribution, in alignment with our Strategic Growth Drivers. 

Marketing  

• Oversee the development of distributor Annual Marketing Plans ensuring the plan is relevant to each market’s stage of development and within corporate policy and brand guidelines.   
• Provides direction to and solicits inputs from MD and marketing team in the alignment of plans and resource allocation.   
• In cooperation with Marketing Distributors and internal marketing team, increase end-user brand awareness through specific awareness programs (POP, POS, collateral, digital, etc.) and expand distribution. 
• Oversee the implementation of agreed country-specific marketing plans by conducting regular market surveys/visits in partnership with the MD team to ensure execution of plan is on time and in full (OTIF). 

Sales  

• Partner with MD in the development of annual P&L.  
• Develop and maintain close working relations with MD’s management, sales and support staff. Provide appropriate coaching, training and motivation to enhance the productivity and skills of the MD team. 
• Partner with MD to identify and develop customer, channel and geographical growth plans and programs.
• Provide MD with key account management support.  
• Apply a broad base of product knowledge (features and benefits) to create and deliver solution driven values selling presentations and propositions to the MDs.  Effectively present product knowledge, programs, promotions, sales literature, technical information, company values etc. in a concise, coherent, consultative and convincing manner.   
• Identify and coordinate new product introduction from the Company’s portfolio in markets where relevant opportunities exist.  
• Review and prepare the MD annual contract for General Manager sign-off.

Planning & Reporting  

• Closely manage MD forecast, taking into consideration inventory and supply chain architecture. 
• Monitor local sales and stock holding trends using Marketing Distributors Monthly Reports and WD-40 Company’s internal data.  Subsequently review, amend and maintain Monthly Order Forecasts, ensuring that forecasts optimizes resource allocation, EBITDA and revenue attainment.  
• Provide on time and complete monthly and quarterly reporting.  

You will also collaborate closely with internal brand/IP enforcement partners, facilitating data gathering and resolution of legal and intellectual property (IPR) matters. Furthermore, you will play a pivotal role in conducting initial due diligence, selecting, and evaluating new country Distributors in accordance with the Asia MD selection process, thereafter providing recommendations to leaders.

Qualifications

• 5+ years of relevant technical consumer packaged goods sales experience, ideally with chemicals across a broad array of channels to include: automotive, industrial, hardware, farming, etc.
• 2 or more years’ experience managing international customers with MNC and/or Marketing Distributors.
• Experience market mapping, identifying and opening new accounts
• Successfully executed account management, business development, and sales within a wholesale automotive, hardware, industrial, and/or miscellaneous channels to achieve desired metrics, highly desirable.
• Demonstrated interpersonal and negotiating skills in a direct or indirect sales capacity.
• Ability to travel domestically up to 40% to 60% and to our Malaysia office 1 week quarterly
• Current and valid driver’s license and personal vehicle (mileage reimbursement provided)
• Fluency in both written and spoken in English and Vietnamn is a must

About Us

Our “Why”

At WD-40 Company we believe that purpose-driven, passionate people guided by our values create amazing outcomes.  Our “why” is refreshingly simple - we exist to create positive lasting memories in everything we do. We solve problems. We make things work smoothly. We create opportunities. How we achieve our “why” is by cultivating a inclusive and belonging culture through learning, teaching and living our values.

Since 1953, our formulation remains a secret. It is no secret that our passion for our people, culture, and brands is what distinguishes us. WD-40 Company has best-in-class products and we seek best-in-class talent.

Why You Should Apply

• If you believe in our “why” this is the place for you
• Over 93% employee engagement as of January 2020 global employee survey
• Publicly traded company headquartered in San Diego, California since 1953
• Voted Most Democratic Workplace and certified WorldBlu Freedom Centered Workplace
• Learning based culture that supports the growth and development of our team members

Do You Align With Our Values?

Please, only consider employment with WD-40 Company if you feel as strongly about our values as we do:  We live, breathe, and play by our values every day.

• We value doing the right thing.
• We value creating positive lasting memories in all our relationships.
• We value making it better than it is today.
• We value succeeding as a Tribe while excelling as individuals.
• We value owning it and passionately acting on it.
• We value sustaining the WD-40 Company economy.

Thank you for considering WD-40 Company in your career search!