(CPFR) Commercial Strategy & Execution

The Company

Birdman is on a roll! We're a fast-growing plant-based food company, dedicated to making healthier, sustainable, and cruelty-free food choices a breeze. With our mouthwatering and nourishing plant-based products, we're winning over the hearts (and taste buds) of customers everywhere. Get ready, because the global plant-based revolution is just getting started and it's going to be epic! We're on the lookout for the absolute best talent to help us fulfill our promise, expand our reach, and have a massive impact on the planet and people's lives. Join us and let's create some plant-powered magic together!

The Role

We are looking for a CPFR Specialist to lead collaborative planning, forecasting, and replenishment processes with our key retail partners. This role is critical to ensuring high product availability (Instock), optimal inventory levels, and strong execution across the Modern Trade channel.

You will act as the technical and analytical link between Sales, Supply Chain, and our retail partners, translating sell-out data into actionable replenishment and forecasting decisions that protect service levels, margins, and promotional ROI.

Your Mission

Your mission is to align consumer demand (Sell-Out) with Birdman’s supply and production planning, ensuring excellent on-shelf availability while minimizing lost sales, overstocks, and operational inefficiencies.

What You’ll Do

• Lead collaborative planning, forecasting, and replenishment processes with key retail partners to ensure optimal product availability.
• Monitor and optimize inventory levels, instock performance, and fill rate, identifying risks of out-of-stocks or overstocks.
• Analyze sell-out data and retailer portals to identify root causes of availability issues and propose corrective actions.
• Support promotional planning and post-event analysis to maximize service level and promotional ROI.
• Act as the link between Sales, Supply Chain, and Operations, aligning demand with production and replenishment plans.
• Identify operational risks that may impact service, margins, or deductions, working cross-functionally to resolve them.

Education

• Bachelor’s degree in Industrial Engineering, Business Administration, Finance, or related fields.
• APICS or Supply Chain certifications are a plus.

Technical Skills

• Power BI, Power Query, DAX, advanced Excel
• Bonus: SQL, Python, Zapier, VBA
• Familiarity with ERP/Retail systems (SAP, Retail Link, DSPs, SAI)

Experience

• 5–8 years of total experience, with 3–5 years in CPFR, Demand Planning, or operational KAM roles within CPG/FMCG.
• Strong experience working with retail chain portals and Modern Trade operations.
• Ability to translate operational metrics into commercial and financial impact.

Mindset & Culture Fit

• Ownership: you solve problems instead of reporting them.
• Bias for action: you move fast with what you have.
• Think big: you simplify and scale.
• High standards: you only deliver work you’re proud of.
• Learn & be curious: you always look for better tools, better logic, and better questions.

Bonus Points If

• Experience participating in S&OP processes.
• Strong understanding of promotional ROI and inventory risk management.
• Experience in fast-paced CPG or high-growth environments.

Ready to join a team that works fast, thinks big and builds with purpose?

Be part of Birdman’s next stage of growth.