Digital Marketing & Content Specialist - Remote (LATAM)
NILO BRANDS, INC.· MERCHANDISING
About this role
NILO® is one of the fastest growing Beverage Brands in the US. We are looking for a creative and results-driven Influencer & Paid Media Specialist to support the growth of our digital presence and online sales across the US market. This role combines influencer marketing, paid media management, and content planning to help expand brand awareness, engagement, and e-commerce performance.
The ideal candidate is highly proactive, understands social media trends, knows how to work with influencers and creators, and has experience managing Meta and TikTok Ads campaigns. This person should also feel comfortable collaborating closely with our Brand Designer to help organize and plan social media content strategies.
Responsibilities
Influencer Marketing
- Identify, research, and contact influencers aligned with the brand across different niches and audiences
- Build and maintain long-term relationships with creators and influencers
- Negotiate collaborations, partnerships, barter deals, and paid campaigns
- Coordinate deliverables, timelines, and campaign expectations with influencers
- Review influencer content before publishing to ensure alignment with brand guidelines
- Maintain and organize an influencer database with active and potential collaborators
Paid Media
- Create, launch, and optimize campaigns in Meta Ads Manager (Instagram + Facebook) and TikTok Ads
- Monitor campaign performance and adjust targeting, creatives, and budgets when needed
- Track campaign metrics and identify opportunities to improve engagement, reach, and conversions
- Support online shop growth through paid advertising strategies
Content Planning & Strategy
- Work closely with the Brand Designer to help organize and plan social media content
- Bring creative ideas for reels, TikToks, campaigns, and trending content
- Help structure monthly content plans aligned with the brand strategy
- Stay updated on TikTok, Instagram, and digital trends relevant to the wellness/beverage industryWrite briefs, content ideas, captions, and creative direction for campaigns and videos
Reporting & Insights
- Provide biweekly and monthly reports with campaign and social media performance
- Analyze content and ad performance to support marketing decisions
- Share recommendations and growth opportunities based on data and results
- 3+ years of experience in influencer marketing, paid media, digital marketing, or similar roles
- Experience managing Meta Ads and/or TikTok Ads campaigns
- Experience coordinating influencers, creators, or UGC collaborations
- Strong understanding of Instagram, TikTok, and social media trends
- Ability to think creatively while also understanding performance metrics and growth strategies
- Experience planning social media content calendars or campaign strategies
- Strong communication and negotiation skills
- Comfortable working independently in a remote environment
- Intermediate to advanced English required
- Experience working with US-based brands or audiences is a strong plus
- Experience in wellness, beverage, CPG, fitness, or lifestyle brands is a plus
- Superior than average compensation
- Paid time off & Holiday
- Top level Training and personal growth
Frequently Asked Questions
Is the salary disclosed for the Digital Marketing & Content Specialist - Remote (LATAM) position at NILO BRANDS, INC.?
The salary for this Digital Marketing & Content Specialist - Remote (LATAM) role at NILO BRANDS, INC. is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Is the Digital Marketing & Content Specialist - Remote (LATAM) job at NILO BRANDS, INC. remote?
Yes, this Digital Marketing & Content Specialist - Remote (LATAM) position at NILO BRANDS, INC. is remote, with team members based in Nicaragua, TELECOMMUTE. You can work from home or anywhere in the supported regions.
Is the Digital Marketing & Content Specialist - Remote (LATAM) role at NILO BRANDS, INC. full-time or part-time?
This is listed as a Full time position. It is posted as a Digital Marketing & Content Specialist - Remote (LATAM) role in the MERCHANDISING department at NILO BRANDS, INC..
Which team or department does the Digital Marketing & Content Specialist - Remote (LATAM) at NILO BRANDS, INC. belong to?
This Digital Marketing & Content Specialist - Remote (LATAM) position is part of the MERCHANDISING department at NILO BRANDS, INC.. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Digital Marketing & Content Specialist - Remote (LATAM) position at NILO BRANDS, INC.?
Click the "Apply Now" button on this page. You will be redirected to NILO BRANDS, INC.'s official application portal hosted on workable where you can submit your application directly.
When was the Digital Marketing & Content Specialist - Remote (LATAM) job at NILO BRANDS, INC. posted?
This Digital Marketing & Content Specialist - Remote (LATAM) position at NILO BRANDS, INC. was posted on Aug 12, 2026. Apply as soon as possible — early applications are often reviewed first.