Digital Marketing Specialist
Covista
Full time
Digital Marketing Specialist
cermaticom· Digital Marketing and Content
About this role
Company Description
Job Description
- Manage and optimize digital marketing campaigns across various platforms, including Google
- Lead, direct, and develop the Digital Performance team in managing all Paid Marketing Channels at Cermati Fintech Group.
- Design, implement, and evaluate media buying and paid marketing strategies to support customer acquisition and growth.
- Manage the digital marketing budget with a focus on cost efficiency, ROI, and achieving business targets, while being accountable to the finance team and preparing weekly budget monitoring reports.
- Collaborate with the Marketing, CRM, Product, and IT teams to ensure a seamless customer journey from paid ads to Cermati Fintech Group's acquisition channels.
- Conduct data analysis, customer segmentation, and audience targeting optimization together with the Data team to improve campaign effectiveness.
- Perform routine A/B testing to identify the most effective approaches for enhancing campaign performance.
- Monitor data accuracy, identify, and reduce discrepancies from monitoring tools such as Appsflyer, Firebase, and CRM Data Bl.
- Maintain active communication with internal stakeholders, including business teams, to report results, address challenges, and ensure targets are met.
- Explore and establish new partnerships with paid media platforms
Qualifications
- 6+years of experience in Performance Marketing roles driving media buying and optimisation on Google, Meta, TikTok, and Programmatic platforms.
- Certified Google AdWords or Meta advertising
- A bachelor's degree from a reputable university, preferably from a quantitative analytical discipline (Computer Science/Engineering/Mathematics/Statistics)
- A result-driven and independent thinker with superior numerical skills
- Excellent data analysis and reporting skills using Excel, Google Sheets,SQL,or other data processing tools, and marketing advertisement using Appsflyer and Firebase
- Eager to work in a creative and collaborative environment.
Additional Information
Frequently Asked Questions
Is the salary disclosed for the Digital Marketing Specialist position at cermaticom?
The salary for this Digital Marketing Specialist role at cermaticom is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Digital Marketing Specialist position at cermaticom located?
This Digital Marketing Specialist role at cermaticom is based in Central Jakarta, Central Jakarta, Jakarta, Indonesia, Jakarta, id. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Digital Marketing Specialist role at cermaticom full-time or part-time?
This is listed as a Full time position. It is posted as a Digital Marketing Specialist role in the Digital Marketing and Content department at cermaticom.
Which team or department does the Digital Marketing Specialist at cermaticom belong to?
This Digital Marketing Specialist position is part of the Digital Marketing and Content department at cermaticom. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Digital Marketing Specialist position at cermaticom?
Click the "Apply Now" button on this page. You will be redirected to cermaticom's official application portal hosted on smartrecruiters where you can submit your application directly.
When was the Digital Marketing Specialist job at cermaticom posted?
This Digital Marketing Specialist position at cermaticom was posted on Sep 1, 2025. Apply as soon as possible — early applications are often reviewed first.
Digital Marketing Specialist
cermaticom
You'll be redirected to cermaticom's official application page on SmartRecruiters.