Latin America Sales Lead

Key Responsibilities

Lead Generation & Inbound Qualification

• Collaborate with EAP resellers to identify co-selling opportunities and support their employer-facing teams across Latin America and the broader Americas region

• Identify and engage employer clients across Spanish-speaking markets, building a strong outbound pipeline through calls, emails, social selling, and networking

• Qualify inbound opportunities from EAP reseller partners and manage discovery calls or full-cycle follow-up

• Navigate regional healthcare variations and employer benefits landscapes across Spanish-speaking countries and territories

• Utilize CRM systems to track all prospect interactions and maintain accurate pipeline data

Sales Support & Collaboration

• Provide product knowledge, training materials, sales enablement decks, and resources to partners

• Develop and maintain sales materials for employer prospects and reseller partners, ensuring market accessibility across Spanish-speaking markets (including bilingual Spanish/English materials)

• Collaborate with Marketing to optimize lead generation campaigns and messaging tailored to Spanish-speaking audiences

• Work closely with Vira Health Leadership & Reseller Account Executives to ensure smooth lead handoffs and deal progression

• Adapt sales approaches considering country-specific healthcare systems and regulatory requirements across the region

Performance & Reporting

• Meet or exceed targets for qualified opportunities, pipeline creation, and closed deals across territory

• Track activity metrics and pipeline in the CRM

• Participate in sales strategy discussions and contribute to best practices for market expansion

Key Requirements

• 3+ years of B2B sales experience, business development, or customer-facing experience

• Fluent Spanish and English required, with strong verbal and written communication skills in both

• Understanding of employer benefits landscapes, group insurance, and healthcare system nuances across Spanish-speaking markets

• Highly organised, data-driven, and proficient in CRM tools

• Self-motivated with excellent time management and organizational skills

• Comfortable with cold calling and prospecting activities

What benefits can I expect at Vira?

• A commitment to adapting how we work to fit a variety of new and existing needs; we are remote first so flexibility is really important to us

• Vacation days plus local statutory holidays per country of residence (increasing with tenure)

• Extended health benefits including paramedical services, mental health support, and telemedicine, where locally applicable

• Your choice of tech equipment - whatever you need to get the job done

• Enrollment in employer-matched retirement savings program (where available by country)

• An environment where your personal development is really important

• Home office setup stipend for remote employees

• Professional development budget including language training (English courses for hispanophone employees)

• Flexible working hours to accommodate time zone differences across the Americas