Manager, Media Planning
wppmedia
Pessoa Analista de Dados Pleno - App
wppmedia· Technology & Data
About this role
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com.
Buscamos um(a) Analista de Dados com foco em aplicativos para atuar no acompanhamento e análise da performance de App. Este profissional será responsável por monitorar indicadores-chave, analisar o comportamento dos usuários, identificar oportunidades de otimização e gerar insights que apoiem a tomada de decisão das áreas de negócio.
Principais responsabilidades
- Monitorar e analisar KPIs relacionados à performance dos aplicativos;
- Acompanhar métricas de aquisição, retenção, engajamento e conversão de usuários;
- Realizar análises de comportamento dos usuários dentro do app;
- Criar relatórios e dashboards para acompanhamento de resultados;
- Identificar oportunidades de melhoria na jornada do usuário e na performance do aplicativo;
- Gerar insights e recomendações baseadas em dados para apoiar decisões de negócio;
- Trabalhar em conjunto com equipes de CRM/CRO.
Requisitos
- Experiência com análise de dados aplicada a aplicativos móveis;
- Conhecimento em Google Analytics 4 (GA4);
- Experiência com Firebase e AppsFlyer;
- Domínio de Excel e/ou Google Sheets;
- Experiência com ferramentas de visualização de dados (Power BI, Looker Studio ou similares);
- Vivência em ambientes digitais, aplicativos ou produtos mobile.
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Frequently Asked Questions
Is the salary disclosed for the Pessoa Analista de Dados Pleno - App position at wppmedia?
The salary for this Pessoa Analista de Dados Pleno - App role at wppmedia is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Pessoa Analista de Dados Pleno - App position at wppmedia located?
This Pessoa Analista de Dados Pleno - App role at wppmedia is based in Sao Paulo, Brazil. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Which team or department does the Pessoa Analista de Dados Pleno - App at wppmedia belong to?
This Pessoa Analista de Dados Pleno - App position is part of the Technology & Data department at wppmedia. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Pessoa Analista de Dados Pleno - App position at wppmedia?
Click the "Apply Now" button on this page. You will be redirected to wppmedia's official application portal hosted on greenhouse where you can submit your application directly.
When was the Pessoa Analista de Dados Pleno - App job at wppmedia posted?
This Pessoa Analista de Dados Pleno - App position at wppmedia was posted on Jun 15, 2026. Apply as soon as possible — early applications are often reviewed first.
Pessoa Analista de Dados Pleno - App
wppmedia
You'll be redirected to wppmedia's official application page on Greenhouse.