Senior Brand Director
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Senior Brand Director
uakron· 100 The University of Akron
About this role
The Brand Director is a senior strategic leader responsible for shaping and executing a brand’s identity and presence across all prospective student touchpoints. This role leads cross-functional teams to deliver integrated marketing initiatives that build brand equity that drive business impact.
Key Responsibilities
- Brand Strategy & Positioning
Develop and implement comprehensive brand strategies to elevate awareness, consideration, and conversion that align with organizational goals. - Cross-Channel Campaign Leadership
Own ideation and execution of campaigns across all marketing channels; digital, social, paid media, and experiential channels. - Creative & Content Oversight
Lead the creative direction—ensuring all content adheres to brand tone, visual identity, and messaging standards. - Performance-Driven Optimization
Monitor campaign performance using key KPIs; iterate and optimize strategy based on data-driven insights. - Team Leadership & Stakeholder Engagement
Manage brand team members; collaborate with internal partners across the university to align brand efforts with organizational priorities.
Additional Position Information:
Education: Bachelor’s in Marketing, Communications, or related field; MBA or Master’s preferred.
Experience: Requires a minimum of 8 years of experience, in brand management, marketing or agency leadership, prefers 10 years. Proven experience managing creative and cross-functional teams. Deep knowledge of digital platforms, social media strategies, content marketing, and analytics. Comfortable using data and KPIs to guide decisions and performance optimization. Strong storytelling and presentation skills, with the ability to influence at all organizational levels.
Application Instructions: In order to be considered for this position, please complete the online application and attach your resume.
Compensation: The compensation for this position is commensurate with experience. The starting salary is $110,000.
Application Deadline: For fullest consideration, apply by July 20, 2026. Applications will be accepted until the position is filled.
FLSA Status (exempt/nonexempt):
Union Affiliation (if applicable):
For assistance with your application or attachments, please contact the Human Resources representative listed:
Shawna HarrisEmail:
________________________________________________________________________
Background Check Statement
The University of Akron is committed to providing a safe environment for all students and employees. The University endeavors to protect the health, welfare and safety of all students, employees and visitors on our campus. As such, all offers of employment with The University of Akron are contingent upon verification of credentials, and satisfactory completion of a criminal background check. Some positions may require additional credit investigation and a pre-employment driving record search.
Non-Discrimination Statement
The University of Akron is an Equal Education and Employment Institution. View our Non-Discrimination Statement for more information. Equal Opportunity Employer, including disability/veterans.
State of Residence Statement
It is the expectation of the University of Akron that all work performed as an employee of the University will be performed in Ohio.
Frequently Asked Questions
What is the salary for the Senior Brand Director role at uakron?
The listed salary for this Senior Brand Director position at uakron is USD 110K+. This is an Full time role.
Where is the Senior Brand Director position at uakron located?
This Senior Brand Director role at uakron is based in Akron, Ohio. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Senior Brand Director role at uakron full-time or part-time?
This is listed as a Full time position. It is posted as a Senior Brand Director role in the 100 The University of Akron department at uakron.
Which team or department does the Senior Brand Director at uakron belong to?
This Senior Brand Director position is part of the 100 The University of Akron department at uakron. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Senior Brand Director position at uakron?
Click the "Apply Now" button on this page. You will be redirected to uakron's official application portal hosted on workday where you can submit your application directly.
When was the Senior Brand Director job at uakron posted?
This Senior Brand Director position at uakron was posted on Jul 22, 2026. Apply as soon as possible — early applications are often reviewed first.
Senior Brand Director
uakron · 💰 USD 110K+
You'll be redirected to uakron's official application page on Workday.