Senior Business Data Analyst
About this role
Description
We are seeking an experienced Senior Business Data Analyst to lead analytical initiatives within our Partner Performance Analytics Team.
This role plays a critical part in driving partner success through advanced business analysis, strategic recommendations, performance optimization, and cross-functional collaboration.
The successful candidate will act as a trusted business partner for senior stakeholders, helping shape strategic decisions through data-driven insights and deep understanding of the iGaming business ecosystem.
Responsibilities
- Lead analysis of partner performance, profitability, retention, and business growth opportunities
- Own and continuously improve the analytical framework used to evaluate partner success
- Analyze the effectiveness and ROI of bonus campaigns, promotional mechanics, loyalty initiatives, and retention activities
- Identify business risks, performance bottlenecks, and emerging trends across partner portfolios
- Deliver strategic recommendations that improve partner engagement, player value, retention, and profitability
- Design and develop advanced dashboards, KPI frameworks, and performance monitoring systems
- Conduct deep-dive investigations into business issues and provide root-cause analysis
- Support senior management with decision-making through analytical insights and business cases
- Mentor junior analysts and contribute to the development of analytical standards within the team
Requirements
- 4+ years of experience in Business Analytics, Commercial Analytics, Business Intelligence, Performance Analytics, or related fields
- Strong experience within iGaming, Sportsbook, Online Casino, or Retention Analytics environments
- Advanced SQL expertise
- Advanced proficiency in Power BI
- Strong experience with KPI design, performance measurement, forecasting, and business performance management
- Proven ability to transform analytical findings into strategic business recommendations
- Experience working directly with senior stakeholders and decision-makers
- Strong understanding of business drivers, profitability metrics, and customer lifecycle analytics
- Upper-Intermediate or higher English level
- Deep understanding of iGaming KPIs including GGR, NGR, Bonus Cost, Retention, Churn, ARPU, ARPPU, LTV, CPA, ROI, and Player Segmentation
- Experience with predictive analytics, forecasting, and statistical modeling
- Knowledge of Python is a plus
- Experience leading analytical initiatives or mentoring analysts
- Excellent communication and presentation skills
- Ability to explain complex analytical findings to non-technical audiences
- Ability to challenge assumptions and drive data-driven decision-making
- Strong business partnering mindset
Frequently Asked Questions
Is the salary disclosed for the Senior Business Data Analyst position at digitainsoftware?
The salary for this Senior Business Data Analyst role at digitainsoftware is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Senior Business Data Analyst position at digitainsoftware located?
This Senior Business Data Analyst role at digitainsoftware is based in Yerevan, Yerevan, Armenia. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Senior Business Data Analyst role at digitainsoftware full-time or part-time?
This is listed as a Employment Contract position. It is posted as a Senior Business Data Analyst role at digitainsoftware.
How do I apply for the Senior Business Data Analyst position at digitainsoftware?
Click the "Apply Now" button on this page. You will be redirected to digitainsoftware's official application portal hosted on bamboohr where you can submit your application directly.
When was the Senior Business Data Analyst job at digitainsoftware posted?
This Senior Business Data Analyst position at digitainsoftware was posted on Jun 19, 2026. Apply as soon as possible — early applications are often reviewed first.
Senior Business Data Analyst
digitainsoftware
You'll be redirected to digitainsoftware's official application page on bamboohr.