Content Writer

Role Description

This is a full-time on-site role for a Content Writer located in New Delhi.

What You'll Do

• Research and create educational content that makes complex concepts accessible to modern audiences

• Develop blog posts, app copy, knowledge base articles, and user guides that bridge traditional wisdom with contemporary life

• Write clear, engaging content for our platform that helps users understand astrological insights and their practical applications

• Collaborate with product and astrologer teams to ensure content accuracy and user relevance

• Optimize content based on user feedback and analytics to improve engagement and comprehension

• Maintain consistent brand voice across all content touchpoints

• Create content frameworks and style guides for scalable content production

You might be a good fit if

• You have 1+ years of content writing experience, preferably in wellness, spirituality, or technology sectors

• You have a psychology background or strong interest in human behavior and motivation

• You excel at independent research and can synthesize complex information into clear, actionable content

• You have a distinct writing voice that balances authority with approachability

• You're experienced in educational content development and making complex topics accessible

• You have cross-cultural communication skills, particularly bridging traditional and modern perspectives

• You're comfortable with analytics-driven content optimization based on user behavior and feedback

• You have SEO knowledge and experience (plus)

• You're curious about different cultural perspectives on guidance and decision-making

• You can work collaboratively while maintaining high standards for content quality

You might not be a good fit if

• You're uncomfortable researching and writing about spiritual or traditional topics

• You need extensive direction and can't work independently on research and ideation

• You're looking for a role focused purely on marketing copy rather than educational content