Customer Loyality Manager
paytm· Travel
About this role
About the Role
We are looking for an experienced Customer Retention & Loyalty Manager to drive customer engagement, repeat transactions, and long-term customer value. The ideal candidate will own retention strategy, loyalty programs, CRM campaigns, and lifecycle marketing initiatives to improve customer stickiness and maximize Customer Lifetime Value (LTV).
The role requires a strong understanding of customer behavior, data analytics, CRM platforms, and loyalty frameworks, preferably in Travel, E-commerce, Fintech, or Consumer Internet businesses.
Key Responsibilities
Define and execute customer retention and loyalty strategies across customer lifecycle stages.
Design and manage loyalty programs, membership offerings, rewards, cashback, and engagement initiatives.
Drive repeat transactions and improve customer retention metrics through targeted CRM campaigns.
Develop customer segmentation and personalization strategies using behavioral and transactional data.
Own lifecycle communication across Push, Email, SMS, WhatsApp, and in-app channels.
Monitor and optimize key metrics such as Retention Rate, Churn Rate, Repeat Purchase Rate, Engagement Rate, and LTV.
Conduct cohort analysis and identify opportunities to improve customer stickiness.
Partner with Product, Growth, Marketing, Analytics, and Business teams to launch retention initiatives.
Drive A/B testing and experimentation to improve campaign performance and customer engagement.
Build dashboards and reporting mechanisms to track loyalty and retention performance.
Manage CRM and marketing automation platforms for campaign execution and optimization.
Requirements
8+ years of experience in Customer Retention, Loyalty, CRM, Lifecycle Marketing, or Customer Engagement.
Experience in Travel, E-commerce, Fintech, Consumer Internet, or Digital Platforms preferred.
Proven track record of improving retention, repeat transactions, and customer lifetime value.
Hands-on experience with CRM tools such as Clevertap, WebEngage, MoEngage, Braze, or Salesforce Marketing Cloud.
Strong analytical skills with experience in SQL, Excel, Tableau, Power BI, or similar tools.
Experience in customer segmentation, personalization, and campaign optimization.
Ability to work cross-functionally and influence multiple stakeholders.
Strong problem-solving and data-driven decision-making skills.
Frequently Asked Questions
Is the salary disclosed for the Customer Loyality Manager position at paytm?
The salary for this Customer Loyality Manager role at paytm is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Customer Loyality Manager position at paytm located?
This Customer Loyality Manager role at paytm is based in Noida, Uttar Pradesh. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Customer Loyality Manager role at paytm full-time or part-time?
This is listed as a Full time Employment position. It is posted as a Customer Loyality Manager role in the Travel department at paytm.
Which team or department does the Customer Loyality Manager at paytm belong to?
This Customer Loyality Manager position is part of the Travel department at paytm. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Customer Loyality Manager position at paytm?
Click the "Apply Now" button on this page. You will be redirected to paytm's official application portal hosted on lever where you can submit your application directly.
When was the Customer Loyality Manager job at paytm posted?
This Customer Loyality Manager position at paytm was posted on Jun 24, 2026. Apply as soon as possible — early applications are often reviewed first.
Customer Loyality Manager
paytm
You'll be redirected to paytm's official application page on Lever.