Digital Marketing Manager / Team lead
ecosmob· Marketing
About this role
Job Overview
We are looking for a skilled Digital Marketing Manager to develop and execute effective digital strategies that boost brand visibility, engagement, and conversions. The role involves managing SEO/SEM, social media, email, PPC, and display campaigns, analysing performance data, optimising user journeys, and leading the digital marketing team to achieve strong ROI and business growth.
Key Responsibilities
- Develops digital marketing strategy by studying economic indicators, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition.
- Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
- Designs, builds, and maintains our social media presence.
- Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed.
- Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
- Identifies trends and insights, and optimises spend and performance based on the insights.
- Brainstorms new and creative growth strategies through digital marketing.
- Plans, executes, and measures experiments and conversion tests.
- Collaborates with internal teams to create landing pages and optimise the user experience.
- Utilises strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Identifies critical conversion points and drop-off points and optimises user funnels.
- Completes digital marketing department operational requirements by scheduling and assigning employees and following up on work results.
- Maintains digital marketing staff by recruiting, selecting, orienting, and training employees
Qualifications
- Bachelor’s or master’s degree in marketing or a related field
- Proven working experience in digital marketing, particularly within the industry
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
- Experience in optimising landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.)
- Working knowledge of ad serving tools
- Experience in setting up and optimising PPC campaigns on all major search engines
- Working knowledge of HTML, CSS, and JavaScript development and constraints
Frequently Asked Questions
Is the salary disclosed for the Digital Marketing Manager / Team lead position at ecosmob?
The salary for this Digital Marketing Manager / Team lead role at ecosmob is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Digital Marketing Manager / Team lead position at ecosmob located?
This Digital Marketing Manager / Team lead role at ecosmob is based in Ahmedabad, GJ, India. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Digital Marketing Manager / Team lead role at ecosmob full-time or part-time?
This is listed as a FULL TIME position. It is posted as a Digital Marketing Manager / Team lead role in the Marketing department at ecosmob.
Which team or department does the Digital Marketing Manager / Team lead at ecosmob belong to?
This Digital Marketing Manager / Team lead position is part of the Marketing department at ecosmob. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Digital Marketing Manager / Team lead position at ecosmob?
Click the "Apply Now" button on this page. You will be redirected to ecosmob's official application portal hosted on keka where you can submit your application directly.
When was the Digital Marketing Manager / Team lead job at ecosmob posted?
This Digital Marketing Manager / Team lead position at ecosmob was posted on Jun 1, 2026. Apply as soon as possible — early applications are often reviewed first.
Digital Marketing Manager / Team lead
ecosmob
You'll be redirected to ecosmob's official application page on keka.