Retail Operations Manager

VIVAIA· Retail Development and Operations Center
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📍 Shenzhen, Guangdong Province, ChinaFull time

About this role

Location & Remote: Candidates based in Hong Kong are welcome to apply; we offer remote work flexibility for this position.

Key Responsibilities:

1. Strategic Goal Implementation

  • Annual Target Management: Responsible for setting and deconstructing annual sales targets for the direct-retail module; lead the development of sales strategies, profit assessments, and labor efficiency optimization plans.
  • Model Design: Design differentiated store operating models based on brand positioning.

2. Fine-grained Store Operations

  • Daily Management: Oversee daily operations of existing stores. Skilled in identifying consumer pain points within specific shopping scenarios and designing high-conversion visual merchandising and promotional mixes.
  • O2O Integration: Effectively convert online traffic into offline store assets and customer loyalty.
  • Seasonal Marketing: Develop marketing schemes for peak seasons (e.g., festival-limited sets, duty-free policy scripts) based on store-specific consumer behavior to improve conversion rates.

3. Traffic Growth & User Operations

  • Drive store footfall growth and implement CRM/user retention strategies to enhance customer lifetime value.

4. New Store Expansion & Synergy

  • Standardization: Assist in the preparation for new standard store openings and the output of standardized Operating SOPs to ensure consistency in brand image and service quality.
  • Cross-store Synergy: Optimize cross-store coordination mechanisms (e.g., inventory transfers, membership benefit integration) to maximize the "cluster effect" of regional stores.

Requirements:

  1. Education & Experience: Bachelor’s degree or above; 5+ years of experience in direct-retail operations, including at least 3 years in multi-store management.
  2. Industry Preference: Prior experience with renowned footwear or apparel brands (e.g., global fashion/lifestyle labels) is highly preferred.
  3. Proven Track Record: Demonstrated success in "1-to-N" standardized business replication; strong ability to drive performance and communicate brand values effectively.
  4. Data Proficiency: Expert in retail data analysis—specifically Labor Efficiency, Sales per Square Meter, ATV, and UPT.
  5. Tools: Proficiency in ERP, CRM, and BI tools is highly preferred.

Frequently Asked Questions

Is the salary disclosed for the Retail Operations Manager position at VIVAIA?
The salary for this Retail Operations Manager role at VIVAIA is not publicly listed. Click "Apply Now" to learn more about the compensation package on their official careers page.
Where is the Retail Operations Manager position at VIVAIA located?
This Retail Operations Manager role at VIVAIA is based in Shenzhen, Guangdong Province, China. The position is listed as on-site or hybrid. Check the full job description or apply directly to confirm the work arrangement.
Is the Retail Operations Manager role at VIVAIA full-time or part-time?
This is listed as a Full time position. It is posted as a Retail Operations Manager role in the Retail Development and Operations Center department at VIVAIA.
Which team or department does the Retail Operations Manager at VIVAIA belong to?
This Retail Operations Manager position is part of the Retail Development and Operations Center department at VIVAIA. See the full job description for more information about the team structure and responsibilities.
How do I apply for the Retail Operations Manager position at VIVAIA?
Click the "Apply Now" button on this page. You will be redirected to VIVAIA's official application portal hosted on workable where you can submit your application directly.
When was the Retail Operations Manager job at VIVAIA posted?
This Retail Operations Manager position at VIVAIA was posted on Jul 2, 2026. Apply as soon as possible — early applications are often reviewed first.
Retail Operations Manager
VIVAIA
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